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king place. It is a large scope. And the company should pay attention to this point. They like innovative technology and environment protection. The blue motion car is the green car (Uncles, Dowling, and Hammond, K. (2003). And the blue motion is an innovative technology. It is fit their interest. This kind of car will attract their attention. And the car has many styles. So it also can fit every age group. 
Place – it is an important point. Manufacturer has many ways to sell their products. In this market, the company can set up a lot of 4s shops in Shanghai. Because it has many functions, such as sale, spare part, service and survey. The different customers need different service. The old sell system can not satisfy customer’s needs. So the company needs the new system for marketing. The 4s shop can content different needs. It is the most popular marketing methods. However, all self-centered, interpersonal relationships would be difficult to harmony; the whole society will lack cohesion.

Promotion – the products need to propagandize, it need to let the customer know it. The company has many ways to propagandize the products, such as advertisement. It is a good way to show their product. The blue motion car’s performance, comfort level and exterior (Whyte, 2002). The advertisement can use on TV, new paper, magazine and so on. In this way, it can make the customer know more and more information. But it needs to pay attention to the characteristic of product. 
People – the people is basic. In this part, it can be divided into two parts. The first one is customer. The company needs to insist customer-centric and pay attention to the customer’s ideas. And set up some customer service centers in Shanghai. The customer service centers can offer different services, such as refer, repairs, complain and so on. The second is staff. The company needs to foster a good enterprise culture. It can encourage staff unite as one and work harder. The company can get more benefit. 
Physical evidence – in this point, the company can hold some car exhibitions for blue motion car, the customer can know the car more intuitive and faster. And the company also can offer test drive. In this way, the customer can know the car’s performance and operability faster. And the customer maybe will put forward some advises. The company needs to pay attention to these advises and improve the quality of blue motion car. 
Process – it is a very important point, the company need to make a careful plan for risk. Market is not safe. The company needs to pay attention to two points. The first is monitoring. It includes productive process, transformational process and sales process. The company must be monitoring every link. It can help the company know the problem of products. And the second is pay attention to the market change. Especially the company needs to attention the oil price. It can direct influence the sales volume. It should change the price in time. 
Price – it is the most important point. It is a difficult question. In the individual market, the customer is sensitive on this problem. The price can direct influence the sales volume. Through the market survey, it shows some questions. In these customers, most of them would like to buy the car over the 150,000 Yuan. It means they want to buy medium and high grade manufactured goods. The common car can use the blue motion. Their price just need本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。