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e ; while the approximate color matching , give a kind of soft feel, such as ink blue and light blue , dark green and light green . Give the best home set a main color , do not do colorful .

And the standard color , standard font is used for signs , the title , the main menu of unique fonts. General Web default font is Arial . In order to reflect the site's "different" and unique style, you can choose according to need some special fonts. Producers according to their website content expressed , choose a more appropriate font. It should be noted that: use non-default fonts can only be used in the form of pictures , because it may be the viewer's particular font is not installed on the computer where he sees only is garbled, so hard to design it in vain .

Accelerate the pace of modern life , people often do not have time to read chunks article. To save time, the unit of time to obtain the maximum amount of information that people need concise information , namely, information quality , use language to express the information content . The so-called Information Language is the following equation: basic facts + data Information = Description + expert opinion .

Information Language rid of all advertising of words , literary modified expressions are not welcome everything about the significance of exaggerated importance . Maximize the use of digital speech , welcomed the quantitative description of the qualitative description against excessive , especially not form a precise qualitative description of the concept . Language to describe the use of information , any information that should have provenance , time , classification accuracy . Of course , it should meet the timeliness , accuracy, completeness , refining and other inherent characteristics . In this special attention is , do not appear typos, wrong sentences .

Site slogan can say is the site of the spirit , and the central theme , or is the site of the goal, with a sentence or a word to highly summarized . With full momentum words or words to summarize website for external publicity , you can receive a better result.

Open a web site , giving users a first impression is neither rich content sites , nor is the site layout reasonable , but the site 's colors. Color of people 's visual effect is very obvious, a website design success depends in part on the use of color designers and match the colors so professionals made into a color table , based on these colors make your site also has its their color, the color is a website viewers overall visual perception , if a website can have color consistency , not only make your site look good , but also allow the content is not easy to confuse the viewer , increasing the simplicity of browsing and convenience . The site better bring out the color theme of the site , if the color can be a reasonable match with the subject , will increase the viewer's legibility . Web site contains a page background color , text font , color image , color , etc., which will not only properly even if a perfect color match , but also with each content , and website theme.

Web page background color is an important indicator of the entire site style . For example, the background color to black as a web page , as the black of the human visual sense will cause dim , if used as a children's active site , is not suitable for it. Because children are innocent , l