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摘要：对于当今时代的经济发展而言，企业发展快慢直接影响经济的稳定，一个良本文是一篇英国留学本科毕业thesis。好的企业发展能够吸引更多的人才，促进企业稳定，提高企业整体水平。如果大型企业不注意企业的行业素养和伦理道德就会直接一个企业今后的发展。本文通过大企业的发展现状和伦理道德要求，分析企业行业素养的重要性，以及企业运营措施对经济的巨大影响。

gnificant research which provides evidence to define corporate reputation (CR) as according to Siltaoja (2006, p. 91):

CR also is (Neville, Bell & Menguc 2005, p. 337). Emerging CSR lead to enhanced corporate reputation whereas non-emerging CSR leads to destroyed CR for a firm.

According to McWilliams and Siegel (2001, p. 120) CSR. Similarly, (Battacharya & Sen, 2003 as cited in Rettab, Brik & Mellahi 2009, p. 377) that shows CSR. Additionally, some companies may employ social responsibility disclosure as one of the informational signals upon which stakeholders base their assessments of CR under conditions of incomplete information (Branco & Rodrigues 2006). Also, Branco and Rodrigues (2006) explain that enhancing the effects of CSR in CR is a particularly important aspect of CSR disclosure.

In addition, Hooghiemstra (2000) argues that one of the most important communication instruments that is used by firms to enhance, create, and protect their images or reputations is CSR disclosure. Moreover, it is not easy to create a positive reputation without making the associated disclosures for firms investing in social responsibility activities to realise the value of such reputation (Hasseldine, Salama & Toms 2005; Toms 2002).

Furthermore, Toms (2002) explains that disclosure in annual reports, disclosure of environmental policies and their implementation were found to contribute explicitly to creating a positive CR. Besides that, Toms (2002), and Hasseldine, Salama and Toms (2005) found that the qualitative nature of environmental disclosure is more important than the quantitative nature of environmental disclosure, and has a strong effect on the creation, enhancement, and protection of CR. Thus, the relationship between CSR disclosure and CR should be clear and positive.

However, the relationship between CSR and CR in developing countries as well as emerging economies is not explicit. Although the link between CSR and CR is not straightforward in emerging economies, the link between CSR and EC is observed because employees are able to observe their firms CSR activities, and thus the impact of CSR on corporate reputation can be measured (Rettab, Brik & Mellahi 2009). It can be observed in the national media or in the annual report. Communicating effectively a with wide range of stakeholders enables firms to demonstrate their ability to enhance their CR. Therefore, firms operate in accordance with social and ethical criteria; they are able to create a positive reputation, but failing to do so can be a source of risk to their reputation (Branco & Rodrigues 2006).

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Find out moreThe growing attention to reputation has helped to increase a number of different construct measures (Helm 2005). Fombrun (1998) engages six criteria that appear to dominate the construction of reputation in the annual reports: community involvement, employee treatment, product quality, financial performance, environmental performance and organizational issues.

Most of these criteria repre本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。