英语论文网

Chaston, Ian (2004) Knowledge-based Marketing: the 21st Century Competitive edge, SAGE Publications Ltd, p23

Coyle, Brian (2000) Mergers and Acquisitions: Corporate Finance, The Chartered Institute of Bankers, p24

Drejer, Anders (2002) Strategic Management and Core Competence: Theory and Application, Greenwood Publishing group, p66

Hill, Charles W. L. & Gareth R. Jones (2012) Essentials of Strategic Management, 3rd edition, South-Western Cengage Learning, p64

Hoskisson, Robert E. et al. (2008) Competing for Advantage, 2nd edition, Thomas Higher Education, p80

Mackenzie, Ian (2010) English for Business Studies: a Course for Business Students and Economic Students, 3rd edition, Cambridge University Press, p61

McCarthy, E. Jerome (1960) Basic Marketing, McGraw-Hill Higher Education  

Montgomery, Cynthia A. & Michael E. Porter (edited) (1991) Strategy: Seeking and Securing Competitive Advantages, Harvard Business Review, p281

Porter, Michael (1980) Competitive Strategy, Free Press, America

Peng, Mike W. (2009) Global Strategy, 2nd edition, South-Western Cengage Learning, p41

Sadler, Philip (2003), Strategic Management, 2nd edition, Kogan Page Limited, p13

Schmitz, Hubert (2005) Value Chain Analysis for Policy-makers and Practitioners, International Labor Organization, p9

Weinstein, Art (2004) Handbook of Marketing Segmentation: Strategic Targeting for Business and Technology Firms, third edition, Haworth Press, p58