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ses their inability and helping others will be considered as interference in others’ private affairs. Chinese code of conduct is “I am useful to the community, no matter whether it is useful to others.” The value of the individual is embodied in the dedication. Chinese culture promotes a noble sentiment—selfless devotion. In China, activities concerning others and giving others very careful consideration is a virtue. Therefore, Chinese people are willing to care about other’s family affairs. This would be regarded as intrusion in the Western countries. (3) The Spirit of Exploration and Innovation and the Spirit of Middlebrow In Western countries, people are encouraged to be explorative, be innovative and do outstanding terrific cases that can not be done by our predecessors. Traditional Chinese culture requires people to be impartial, follow moderation. They are more willing to maintain the status quo and harmony. Of course, China has also made great efforts on promoting innovation. However, the adventurous spirit still can not be comparable with the West. (4)Individual Freedom and Teamwork The Westerners cherish individual freedom and independence. They are not willing to be subjected to any limitation. Chinese culture mostly emphasizes on collective interests. They subordinate their personal interests to advocate collective interests. They advocate unity, cooperation and unison. 3. The Impact of Different Social Customs on Etiquette In Chinese culture, men are usually respected highly. This was mainly affected by the feudal system. Chinese culture attaches importance on gender equality in modern society. But in some cases man is still superior to women. Women are still subjected to discrimination. In Europe and the United States as well as other Western countries, respecting on women is their custom. Lady First has become one of the main principals of communication in the Western countries. No matter in public places or in other places, men should take care of women, for instance, when lady want to shake hands, then man can be followed; man has to let lady sit down firstly in a dinner; lady orders dishes firstly, lady firstly enters room, and lady firstly enters elevators. The Western etiquette is gradually changing into integration and unity and becoming more international. Moreover, as one of the special representatives of the Eastern countries in dealing with generational relations, China is the special representative of the Eastern countries of treating the elders respectively and honorably. For example, many Chinese people are concerned that the person who takes care of elders is a good person. During the New Year and any other important holidays, the elders will have fun with their children together more than usual. In Western countries, people have been advocating self-reliance, so the connection between parents and adult children are on the decreasing. It makes many elders often feel lonely and with a sense of misery in the Western countries. 4. The Impact of Different Hierarchism of People Status on Etiquette Chinese culture has a strong sense of hierarchism. In the originations or in the families, people who ignore the differences of hierarchism will be regarded as impolite people. The traditional concepts of monarchs and officials, father and son or other concepts are still deeply rooted in Chinese mind. Father has absolute authority of his son, and the teachers also have absolute authority of students. Family bac