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This paper presents a critical review of the existing literature on the culture and its impact on the communication within an organization. Beside these, special emphasis will be laid on using the cultural dimensions of the Hofstede and then getting the data according to those issues, which effects the organizational communication. This section of the proposal discusses the most suitable ways of conducting research, the selection of the research methods, data analysis techniques in the end will explain any risk attached with the selected companies.

For this paper, qualitative research will be used because the influence of the culture on the communication of the organizations cannot be recorded by surveying the data from the managers and the employees of the stores. The statistical survey cannot be used to gather the social issues affecting the managers and the employees in the organization. So, for the primary research, the semi-structured interviews will be used to collect the data from the sample. Semi structured interviews are considered to be one of the useful methods which can be used to capture the data from the respondent's views of the particular issue or what he thinks about the particular topic in more details.

Semi-structured interviews are in between the open interview and pre-coded interviews. In semi-structured interviews, the respondent has the feasibility of answering the questions in a way, which they prefer. In these interviews, a critical incident approach can be used where the respondent is told to think of any incident from their work which involved a particular incident (Fisher, 2007). The qualitative interviews are more interactive than the pre-coded interviews because the interviewer can take the interview to any direction or any area which he wants to talk about. The structured interview technique is not feasible for this study because as it does not give the researcher the option to have a conversation about the event happening in the organizations (Easterby-Smith, 2008). The unstructured interview helps the interviewer to uncover information from the source and get new information about the problems faced by the organization. For the purpose of this study, the interviews will be conducted from the managers of the high street fashion retails stores. One of the limitations of the semi-structured interviews will be the authenticity of the interviews meaning the information given by the interviewer is true. The tactic to handle this limitation is to strategically developing the questionnaire and giving the assurance to the interviewee about confidentiality of any information disclosed by the respondent.

The approximate time for each interview will be determined after a pilot interview. Also during the interview, the interviewer will also be taking some notes. This will not only help interviewer for formulating the next question but also it will be helpful for later use. After the interview, the interview transcripts will be transcribed in order to extract the important points fro本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。