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ons construct their image, what kind of relationship  they  want  to  establish  with  their  stakeholders  and  differences  among  the three kinds of companies in construing their identity and interpersonal relationship by employing  appraisal  resources,  this  thesis  adopts  the  Appraisal  Theory  to  investigate what  sorts  of  Attitude  are  used  and  how  Engagement  are  advanced  and  to  which intensity  they  are  scaled  by  writers  of  CSR  reports.  The  distribution  of  all  Appraisal resources  are  scrutinized  after  annotated  by  UAM  Corpus  Tool  and  the  author  makes corresponding analysis with specific instances. Generally speaking, the analysis shows both the similarities and differences to the discursive construction of an active identity and  two  markedly  different  ways  of  approaching  their  readership.  While  state-owned companies disclose themselves as leading and authoritative expert, private and foreign funded ones deploy interpersonal resources to portray themselves as caring and modest enterprises, engaged in continual efforts to improve. In the last section, the writer aims to draw some conclusions of main findings and offer tentative answers to some reasons. 
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