英语论文网

留学生硕士论文 英国论文 日语论文 澳洲论文 Turnitin剽窃检测 英语论文发表 留学中国 欧美文学特区 论文寄售中心 论文翻译中心 我要定制

Bussiness ManagementMBAstrategyHuman ResourceMarketingHospitalityE-commerceInternational Tradingproject managementmedia managementLogisticsFinanceAccountingadvertisingLawBusiness LawEducationEconomicsBusiness Reportbusiness planresearch proposal

英语论文题目英语教学英语论文商务英语英语论文格式商务英语翻译广告英语商务英语商务英语教学英语翻译论文英美文学英语语言学文化交流中西方文化差异英语论文范文英语论文开题报告初中英语教学英语论文文献综述英语论文参考文献

ResumeRecommendation LetterMotivation LetterPSapplication letterMBA essayBusiness Letteradmission letter Offer letter

澳大利亚论文英国论文加拿大论文芬兰论文瑞典论文澳洲论文新西兰论文法国论文香港论文挪威论文美国论文泰国论文马来西亚论文台湾论文新加坡论文荷兰论文南非论文西班牙论文爱尔兰论文

小学英语教学初中英语教学英语语法高中英语教学大学英语教学听力口语英语阅读英语词汇学英语素质教育英语教育毕业英语教学法

英语论文开题报告英语毕业论文写作指导英语论文写作笔记handbook英语论文提纲英语论文参考文献英语论文文献综述Research Proposal代写留学论文代写留学作业代写Essay论文英语摘要英语论文任务书英语论文格式专业名词turnitin抄袭检查

temcet听力雅思考试托福考试GMATGRE职称英语理工卫生职称英语综合职称英语职称英语

经贸英语论文题目旅游英语论文题目大学英语论文题目中学英语论文题目小学英语论文题目英语文学论文题目英语教学论文题目英语语言学论文题目委婉语论文题目商务英语论文题目最新英语论文题目英语翻译论文题目英语跨文化论文题目

日本文学日本语言学商务日语日本历史日本经济怎样写日语论文日语论文写作格式日语教学日本社会文化日语开题报告日语论文选题

职称英语理工完形填空历年试题模拟试题补全短文概括大意词汇指导阅读理解例题习题卫生职称英语词汇指导完形填空概括大意历年试题阅读理解补全短文模拟试题例题习题综合职称英语完形填空历年试题模拟试题例题习题词汇指导阅读理解补全短文概括大意

商务英语翻译论文广告英语商务英语商务英语教学

无忧论文网

联系方式

如何提高其客户通过改善技术提升客户满意度:How to enhance customer satisfaction through improving its guest technology:A case study of Geneva Kempinski [2]

论文作者:留学生论文论文属性:案例分析 Case Study登出时间:2011-05-05编辑:anterran点击率:9072

论文字数:4108论文编号:org201105050905445265语种:英语 English地区:英国价格:$ 66

关键词:Research ProjectKempinskicase studycustomer satisfactionguest technology

chnology and conducts a critical analysis towards the literatures, pointing out that the significance of this research.
2.1 Service profit chain
Service profit chain is an indication of relations among profits, customers, employees and enterprises and a chain composed by a number of links, it was proposed by Professor James L. Heskett and other four professors of Harvard Business School when they formed the task force of service management and brought forward the ‘service value chain’ model in 1994. This research which has experienced 20 years and investigated thousands of service enterprises attempts to reveal theoretically what has determines the profits of service enterprises’. It believes that service profit chain can be understood as a link which can combine profitability, customer loyalty, employee satisfaction and loyalty and productivity together, it is a closed chain which plays the role of a loop, the quality of implementation of every link will directly affects the subsequent part, the ultimate goal is to make enterprises profitable. (Heskett J L, Jones T O, Loveman GW, et al. 1994)
2.1.1 Employee satisfaction and service quality
Internal service quality drives employee satisfaction. To better serve the external customers, companies should first of all treat employees as internal customers, specify the importance of the service of ‘internal customers’, to meet the needs of internal customers as much as possible, providing high-quality internal services (Heskett J L, et al. 1987.). Internal service quality depends on whether staff is satisfied with its own work as well as the relationship between employees. The satisfactory of work itself depends on its ability to complete predetermined target and the powers possessed in this process. When employees have the above two conditions, they will be surely satisfied with their work, their enterprise for achieving the desired objectives, ultimately forming the loyalty to the enterprises. The service of high quality comes from a high retention rate and high efficiency of employees, which is derived from staff’s loyalty for enterprises. Employee's work is a natural way to generate value of the service, and staff productivity will undoubtedly determine whether the value they have created is high or low, only the high loyalty of employees’ can produce service of a high quality(Philip K otler , G ary Armstrong, 1994).


References
Banker, R. D., Kauffman, R. J., Morey, R. C. (1990). Measuring gains in operational efficiency from information technology: a study of the position deployment at Hardee's Inc. Journal of Management Information Systems, 7(7):29-54.
Bolton, Ruth N. (1998). A dynamic model of the duration of the customer's relationship with a continuous service provider: The Role of Satisfaction [J]. Marketing Science, 17(1):45–65.
Chervenak, L. (1993). Hotel technology at the start of the millennium [J]. Hospitality Research Journal, 17 (1): 113-120.
Ch. Homburg, W. D. Hoyer, N. Koschate. (2005).Customers’ reactions to price increases: do customer satisfaction and the perceived motive fairness matter? Journal of the Academy of Marketing Science, 33(1):36-49.
Cho, W, Olson, M. (1998).A case study approach to understanding the impact of information technology on competitive advantage in the lodging industry [J]. Journal of Hospitality and Tourism Research, 22 (4): 376-394.
Cronin, J.J. Jr, Brady, M.K. and Hult, G.T.M. (2000). Assessing the effects of quality, va论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

英国英国 澳大利亚澳大利亚 美国美国 加拿大加拿大 新西兰新西兰 新加坡新加坡 香港香港 日本日本 韩国韩国 法国法国 德国德国 爱尔兰爱尔兰 瑞士瑞士 荷兰荷兰 俄罗斯俄罗斯 西班牙西班牙 马来西亚马来西亚 南非南非