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留学生论文代写题目：digital Marketing strategy for当当网
论文语种：英文
您的研究方向：MA management （marketing）
是否有数据处理要求：否
您的国家：英国
您的学校背景：英国北安普敦大学
要求字数：2500字
论文用途：硕士课程论文 Master Assignment
是否需要盲审（博士或硕士生有这个需要）：否
补充要求和说明：1，同样的题目我也代写两篇，请给我两个不同的代写老师，因为之前代写的一个老师写出来的两篇内容过于相似，所以请给我两个不同的代写老师。由于这篇成绩是这一科的全部，所以分量很重，请务必给我最好的写手。
2，公司是老师给我组安排好的，所以我们组就是写当当网。
3，由于这样只能发送一个附件，所以随后我将会在写一些附件和课件发过去。
4，请代写老师主要雷同率问题，还有reference一定要是正确的，reference要在文

中标出，reference不得少于25个。
5，请代写老师严格准受交稿时间，时间务必不可拖延。

留学论文代写E-Marketing Plan of Dangdang.com

1.0 Introduction
In the winter of 1999, Peggy Yu and her husband established dangdang.com, determined to build Chinese Amazon. Obviously, dangdang.com was not reconciled to be an online book store. What it really https://www.51lunwen.org/marketing/ wanted to make is an integrated online mart. In the direction of such a big idea, 16 months after the first investment, audio-visual products came into serving. Moreover, dangdang.com opened online merchandise channel in the beginning of 2005. During 12 years of development, dangdang.com has been improving its online purchasing model and logistical system.（dangdang.com, 2011）

Table of Contents
E-Marketing Plan of Dangdang.com
1.0 Introduction 3
2.0 Content 3
2.1 Opportunities & Objectives 3
2.1.1 Business opportunities 3
2.1.2 Objectives 4
2.2 New segmentation & Strategy 6
2.2.1 New segmentation 6
2.2.2 Strategy for achieving 7
2.3Tactics- 7P’s and e-Tools on Specific Conduction 7
2.4 Actions 10
2.5 Control & Resources 10
2.5.1 Control and Supervise System 10
2.5.2 Make the most of what we have 11
3.0 References / Bibliography 12

3.0 References / Bibliography
Baidu.com How about Service on Dangdang.com? [access on 29 April, 2011]
Barbara E.(1989) Fear of Falling: The Inner Life of the Middle Class 1st edition. Pp 23-30. New York: Pantheon Books
Carol X.O, Choon L.S. & Probir B.(2007), What is Hampering Online Shopping in China, Journal of Information Technology Management. Hongkong: publication of association of management.
Chaffey D., and Smith P. R. (2008) eMarketing eXcellence 3rd edition. Oxford. Elsevier Butterworth-Heinemann
Dangdang.com Corporation Introduction &Development [ access on 4 May 2011]
Effil L-C.L., Virpi R., Marc H., Arnold P.O.S.V. & Joke K.(2009) Understanding, Scoping and Defining User Experience: A Survey Approach, CHI `09 Proceedings of the 27th International Conference on Human Factor in Computing System. pp 719-728 New York: ACM Press
Frank R.L.(1987) The Effect of Government Funding on Private Industrial Research and Development: A Re-Assessment, The Journal Of Industrial Economics. Volume 36, No.1, pp 97-100 MUC Ltd.
Jakob N., Rolf M., Carolyn S. & Susan F. (2001) E-Commerce User Experience Search. Pp 45-47 Nielsen Norman Group
Jing, C. (2011) Dangdang.com: A New Birth After Ten Years China New Times 2011(2)
Karen C., Ramayya K., Eric W. & Danny F.(2002) Retail Strategies on the Web: Price and Non-price Competition in the Online Book Industry, The Journal of Industry Economics. Volume 50, Issue 3, pp 351-367. Blackwell Publisher Ltd.
Koontz, M. L. & Gibson, I. E. (2002) Mixed Reality Merchandising: Bricks, Clicks – and Mix. 本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。