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论文作者:留学生论文论文属性:硕士毕业论文 thesis登出时间:2011-04-27编辑:zn1987点击率:6144
论文字数:8616论文编号:org201104271212588856语种:英语 English地区:英国价格:$ 66
关键词:knowledge visualizationinformation visualizationvisual metaphor
This article uses the format Knowledge Map and integrates the potential of VisualMetaphors for the communication of knowledge. Knowledge Maps use cartographicconventions to Reference relevant knowledge. A Knowledge Map consists of twoparts: a ground layer which represents the context for the mapping, and the individualelements that are mapped within this context. Visual Metaphors help to transferknowledge, but they are rarely used in organizations: "To convert tacit knowledgeinto explicit knowledge means finding a way to express the inexpressible.Unfortunately, one of the most powerful management tools for doing so is also amongthe most frequently overlooked: the store of figurative language and symbolism thatmanagers can draw from to articulate their intuitions and insights.” [Nonaka, 1991].Eppler [2003] describes six advantages of Visual Metaphors: (1) to motivate people,(2) to present new perspectives, (3) to increase remembrance, (4) to support theprocess of learning, (5) to focus attention and support concentration of the viewer, (6)to structure and coordinate communication.
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