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摘要：没有百战百胜的将军。在犯一些愚蠢的错误后，戴尔超过惠普。在2007年，惠普不仅夺回了冠军，也进一步加强了对戴尔的领先优势。这严重伤害了积极的迈克尔·戴尔（Michael Dell）。为了造势，戴尔公司正进行内部改革。迈克尔·戴尔（Michael Dell）回来了，导致了“戴尔2.0”的复兴活动。他不仅改变了单一的直销模式，这是他自己发明的，介绍了配电系统，但也计划拆除该公司原来的品牌形象和竞争与苹果和惠普的时尚。当它的竞争对手变得更加成熟和棘手的，它是不容易的，使戴尔的高速轨道。在未来，迈克尔·戴尔（Michael Dell）将带领他的团队经历的经济衰退期间，和所有的能量投入到开发新业务。只有这样，才能戴尔公司恢复其往日的辉煌。笔者首先介绍了三种类型的业务改进方法的文件。然后分析方法是适用于戴尔的商业模式的改善。最后，作者分析的困难和挑战戴尔的改善。

Executive:  There is no ever-victorious general. After committing several silly mistakes, Dell was surpassed by Hewlett Packard. In 2007, Hewlett Packard not only recaptured the champion, but also further strengthened its leading edge against Dell. It seriously hurt aggressive Michael Dell. In order to rally, Dell Company was undergoing an internal reform. Michael Dell came back and led a "Dell 2.0" revival activity. He not only changed the single direct marketing mode which was invented by himself, introduced distribution system, but also planed to dismantle the original brand image of the company and competed with Apple and Hewlett Packard in respect of fashions. When its rivals become more mature and tricky, it is not easy to bring Dell back to the speed track. In the future, Michael Dell will lead his team to go through the period of recession, and devote all energy to exploitation of new business. Only thus, can Dell Company restore its past glories. The author introduces three kinds of business improvement methodologies in the paper first. Then analyze which method is suitable for the improvement of Dell business model. Finally the author analyze the difficulties and challenges of the improvement in Dell.

Table of contents

1 Introduction 2
2. Overview of Business Improvement Methodologies 2
　　2.1 EFQM Excellence Model 2
　　2.2 Balanced Scorecard 2
　　2.3 BPR 2
3 Overview of Dell 2
　　3.1 Strategic objectives of Dell 2
　　3.2 Dell’s Value chain 2
　　3.3 Development trend of Dell 2
4. Business Improvement Methodology for Dell 2
　　4.1 Selection of Business Improvement Methodologies 2
　　4.2 Changes to be implemented with the EFQM 2
　　4.3 Challenges to be overcome 2
5. Conclusion 2
References 2

References

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Champy, J. (1995). Reengineering Management, Harper Business Books, New York.

Cook, Sarah (1996). Process improvement: a handbook for managers. Gower Publishing Ltd, et al.. Retrieved February 4, 2012. ISBN 0-566-07633-0

Drucker, Peter (2002), "Work and Tools", in: W. Kranzberg and W.H. Davenport (eds), Technology and Culture, New York

Dubois, H. F. W. (2002). "Harmonization of the European vaccination policy and the role TQM and reengineering could play", Quality Management in Health Care, 10(2): pp. 47–57. "PDF"

Epstein M.J. and Manzoni J.F. (2003). "The Balanced Scorecard & Tableau de Bord: A Global Perspective on Translating strategy into Action"; INSEAD Working Paper, 97/63/AC/SM.

Harrington, H.J. (1997). "Business process improvement workbook : documentation, analysis, design, and management of business process improvement". McGraw-Hill. Retrieved March 16, 2012. ISBN 0-07-026779-0 本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。