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ket information and changes in opponents business are often acquired by the marketers. Fifthly, issuing a series of cards is to attract the guests for hotel’s profit. The cards includes “Gold card” (worth ten thousand Yuan), “Silver card” (worth five thousand Yuan), and “Gem card” (worth three thousand Yuan), and there is some limitation for using these cards: (1) These cards can be used for only one year. (2) After purchasing these cards, they are non- refundable. (3) The owner of cards can enjoy discount and special services. (4) The customers should have an application form to transact the admission procedures. (5) If the users want to continue to use the cards whose money is overdrew, they should implant the same amount of money which is used to buy the card. D. Human Resources in the Hotel Firstly, it’s necessary to forming human being -centered humanistic management modal. The operators in hotel must regard the staff as the most valuable resource and the most important wealth, and must respect every member of the staff. The staff’s skill and enthusiasm determines the level of services which are provided for the customers. However, the operators pay little attention to the staff’s personal feelings. In the past, the staffs were ordered to do what the managers told them, According to an investigation, more than 85% of the staff are afraid of their managers. Therefore, if the managers want to improve the hotel development, they should respect the staff’s work, understand what the employees are thinking, safe guard the staff’s rights, and create a good working environment. Doing like this can enhance their confidence, motivate their work passion, and make them love their work. Secondly, if the manager wants to keep on the staffs, they must raise the staff’s salaries and welfare. With the development of economy, people’s consuming standard is rising. The hotel should raise the staff’s salaries and welfare to make them feel that what they are paid can cover what they paid for. Thirdly, the hotel must help the staff make a long-term strategic developing plan. A lot of good and young staff leaves the hotel because they can learn nothing but the basic skill. Hence, the hotel should make a plan for staff’s development. According to the staff’s personal situations, the hotel should find the similarities and differences in the staff and provide them with a wide space to develop and C. The Public and Relations Department The marketing and selling is the most important work for the hotel. The work is not only related to the operational benefits but also to the image of hotel and even to the hotel’s survival and development. The hotel should carry out this ideology: “covering all the aspects, grasping the major, mobilizing all the staff”. Firstly, the manager must operate the marketing work by him. Marketing department is consisting of seven people: one manager, one art designer, five marketers. Secondly, it’s important to establish a reward and punishment system. So the marketing department should consider setting up a salary system, the model is: basic salary + benefit salary. Every month the marketing department should assign the marketing tasks to every staff in the marketing department. The marketer will be punished or not, according to whether the job is finished or not. As for carrying out this system, it is determined by the finance department and marketing department Thirdly, the hotel should pay more attention