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ly as a new way of drawing .Now the main consumers of KiKi candies are children and it was important for designers to create something to what children can correlate to their everyday fantasy life thus the vector clowns came.

 

There are exactly 9 clowns , diferently coloured for every flavour and with small details who gave them different characteristics but the designers didn't stopped there they created website where a personality was added to every clown and a little story which made them look like more as a part of the cartoon than just mascots of candies , the personality was connected according to colour and special attributes of clown. The Red colored clown called Jagodaki is found on all Kiki straweberry flavored candies. It is directly connected to color Red, the color of strawberry itself but also it is stated that Jagodaki is a hyperactive female and thus red usually symbolises : fire, heat and love thats how the image of a red clown or Jagodaki was fullfiled giving it deepness and personality. Other clown the light green one called Jabukaki is found on apple flavored tofees, one of his distinctive features is curly hair and the curly hair is usually related to unserious, relaxed personas thats why designers described Jabukaki as simple,social and cheerful clown amongst others on the official kiki website which is complementary to the new designs , now the light green is one of the common color of Malus 'Granny Ramsey Smith' apple but the symbolism of color green is deeper it represents in this case indirectly : hope,youth and health. One of the more interesting clowns is found on specially heart shaped candies called „ I love kiki “, name of the Clown is Loveki, because the candies are red colored and in shape of the hart the clown also has certain components that reflect the love appeal given by candies. First of all the Loveki is red colored, red usually symbolizes love but it is a bit darker than Jagodaki ( the clown on strawberi flavoured candies) but also the Loveki has wings, the decision for designers to incorporate wings into classic design was symple, first of all if we look at the cover story given by the designer, they say that Loveki is a clown that often falls in love, well more than often „ ten timesa day“ and in popular culture the feeling of being in love is described as „not holding yourself firmly on the groud“ thats why it is said that people who are in love „ float around“ . Furthermore the most famouse love icone with is Cupid and essential part of his appeal are wings , the cupids originates from greek and roman mythology it is said that the Cupid is a son of Venus goddess of beauty, love and furtility and Mars the god of war, the Cupid is blessed with golden arrows which if they are fired to one can make him fall in love with the next thing he sees, one of the most famouse paintings of Cupid was by italian Baroque artist Caravaggio called Amor Vincit Omnia  or Love Conquers in English finished at 1602.

 

Over the time the Cupid remained in modern culture becoming much more thana myth.It became a kitsch simbol of love and valentines day, printed on candies packagings, baloons, greeting cards given as a gift 本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。