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opular. However, these magazines did little to provide consumers with the knowledge of where to purchase the product. Today, professional women do not have the time to browse, and they are more concerned with where they can purchase the product at the best deal, instead of the traditional mall browsing (Aster, 22).

Magazine editors have recognized the need for convenience. The new trend in fashion magazines is seen in the publication of Lucky and Fashion Shop. The focus of these magazines of concentrated on consumers that have income of $50,000 or more. These magazines are high quality and more about the product and very effective (Aster, 22). Fashion promotions printed in these magazines have proven to be very expensive. The cost for an advertiser to place a one page ad can vary from $4000 to $61000 (Aster, 22). However, the effectiveness and concentration on a specific demographic of consumers, outweighs the expense.

Magazines created to promote fashion are publicized around the world. The trends from different cultures are absorbed into foreign cultures. Information on new fashion styles and products send the idea that this new trend is very important. It is seen in the Russian society that the model of what was traditional has changed. A famous Russian magazine, Kresti ‘Yanka (“Peasant Woman”), in the past had published knitting patterns, recipes and family life advice; now the magazine includes articles on weight loss, skin care, love advice, and fashion styles (Merridale, 32). Ten years ago, Russian consumers would not have been able to purchase products easily from around the world. The emphasis on popular trends was not as bold. In today’s culture, the fashion style influences most areas of daily life (Merridale, 32). Russian women and teenage girls desire to imitate the fashions that are most popular. Personal choices of style to women have become common. No longer do the desires of the old exist. Although narrow minded from the older generation and poverty within the country are still present in Russia, the consumers are entering the 20th century embracing new trends in fashion. Poverty and fashion do not seem to be two words that should be included in the same sentence. However, it is seen how the evolution of both are transforming the world.

Aside from poverty and fashion, the world is also affected by the interaction among music, sports and fashion. With modern forms of media such as internet, cable televisions, and DVDs, fashion really spreads its influences into every country around the world.

Fashion and music are two important factors that enrich pop culture. Music influences fashion, and fashion trends define each type of music. Fashion helps musicians express their personalities and their unique style. Standing out from the others is the most important things to the musicians since being different always impresses the audience.

For example, Elvis Presley’s out of ordinary style dominated fashion trend in the 1950s, 1960s, and 1970s with tight jump, wildly colorful suits whipped around, and long fit jeans. Elvis’s style is considered one of t本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。