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论文作者:www.51lunwen.org论文属性:硕士毕业论文 thesis登出时间:2013-03-25编辑:hynh1021点击率:3349
论文字数:14300论文编号:org201303202102572632语种:英语 English地区:中国价格:免费论文
摘要:为了保护自己的产业,麦当劳和汉堡王不得不防止新的企业进入该行业。当他们的长期平均总成本下降时,其公司规模的业务越来越大。在他们规模经济下,因为人们购买特许经营权,他们正在扩大他们的企业规模,降低他们的平均总成本。
麦当劳和汉堡王是寡头在加拿大的快餐市场。他们认为市场力量在于多数;维持在产业高进入壁垒。一些竞争对手的市场很难抓住他们的。https://www.51lunwen.org/languagethesis/ McDonalds and Burger King are oligopoly in the fast food market in Canada. They hold the majority of market power; maintain high barriers to entry in their industry. Some competitors are very hard to capture market from them.
Have you ever be curious about McDonalds and Burger King? Why McDonalds always get many customers? Why A&W sell food with low price but still few people buy it? Focus on Canada market, I found McDonalds and Burger King are Oligopoly in the fast food market. I will prove it in next 3 paragraphs.
Firstly, an oligopoly can only exist when a few firms are dominating the industry and have the ability to set prices. McDonald's and Burger King are clearly one of the leading companies in the fast food industry in the United States as well as internationally in countries such as the Philippines, Canada, and Japan. In the United States, McDonald's in one of the leading companies in the selling of hamburgers alongside KFC etc.
Secondly, interdependence is a key component of an oligopoly. McDonald's and Burger King rely on the actions of other businesses. Strategic dependence occurs in the fast food industry. McDonald's has to be able to predict the nature of other businesses in order to become a successful. They are always predicting the reactions of other firms which ensure them to be always strategized.
In order to protect their industry, McDonalds and Burger King prevent the entries of newer businesses into the industry. Their long-run average total cost is declining when the size of its firm is increasing and its operations. They are under the economies of scale because as people are buying franchises, they are expanding their size of their firm while decreasing their average total cost.
根据产品市场技术,消费群体和经营麦当劳和汉堡王是寡头垄断加拿大乃至世界。他们是领先的快餐市场。如果他们其他公司调整经营策略。他们将接受加盟而防止发展自己。According to the product market, consumer group and operation techniques, https://www.51lunwen.org/ McDonalds and Burger King are oligopoly in Canada even in the world. They are leading this fast food market. They will adjust their business strategies if other companies adjust. They accept franchisee but prevent develop by yourselves.
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