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............................................21
2.6SWOT analysis...................................................................................................................................22
CHAPTER 3 ABC COMPANY'S DEVELOPMENT SITUATION AND THE PROBLEMS……..................................................................................................25
CHAPTER 4 ABC COMPANY'S INTERNAL AND EXTERNAL ENVIRONMENT ANALYSIS AND EVALUATION……….…………………………………………………………………………27
4.1 Analysis of the external environment ...............................................................................................27
4.2 Analysis of the internal resources of the company ...........................................................................37
4.3 Analysis and Evaluation ....................................................................................................................41
CHAPTER 5 DEVELOPMENT STRATEGY FORMULATION AND IMPLEMENTATION 42
5.1 Enterprise SWOT analysis and evaluation.........................................................................................42
5.2 Select and develop strategy and defining goals .................................................................................46
5.3 The implementation of the strategy for development ........................................................................50
CHAPTER 6 CONCLUSIONS AND Proposal...........................................................................53
6.1 Conclusion of the study ......................................................................................................................53
6.2 Proposal ...................................................................................................................................54
6.3 Systematic Construction……………………………………………………………………. 55
6.4 Performance Assessment…………………………………………………………………… 57

LIST OF TABLES
Table 2-1,    Weighting 25 Key Successful Factors of 3PL
Table 2-2,    Customers Logistics Outsourcing Items and Percentage
Table 2-3,    Main Reasons Analysis for Not-outsourcing
Table 2-4     The Generally Factors of SWOT Analysis
Table 2-5     TOWS Matrix
Table 4-1     Key Variables(PEST)
Table 4-2     Forecast of first 20 years in 21centuries results
Table5-1      TOWS Matrix of ABC company
Table 5-2     ABC company share in Bonded Storage and Transportation(thousand TON)
LIST OF FIGURE
Figure 2-1,    The 7-Side Model for Logistics Market Segments
Figure 2-2,    Logistics Service Cost & Standard Analysis
Figure 2-3,    The Balance of Standardized and Customized Products
Figure 2-4     Perspective of PEST Analysis
Figure 2-5     Porter’s Five-Force Model
Figure4-1     The Application of Michael Porter's five forces models
Figure 4-2     Contribution of Manufactory in China
Figure 5-1     Shanghai's TEU Growth

论文题目：论＊＊＊公司如何整合第三方物流资源，搭建物流服务平台
论文详细要求：Insruction 论文指导
您的研究方向：MBA，英文论文．主要论题方向是如何利用公司自身优势，如何在自有资源和采购其他物流资源取得平衡，搭建公司的物流服务平台
要求字数：按照英文12000字算
论文用途：硕士论文 Master Degree