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英国中游大学Marketing硕士作业

论文作者:www.51lunwen.org论文属性:作业 Assignment登出时间:2012-10-25编辑:tinkle点击率:3041

论文字数:4996论文编号:org201210251157571391语种:英语 English地区:英国价格:$ 22

关键词:assessment activitieshigher schoolCollege students satisfaction assessment

摘要:英国中游大学Marketing硕士作业是research report,所有50份questionnaire的调查数据我以SPSS存档文件形式提供。

论文题目:英国中游大学Marketing硕士作业The extent to which students are satisfied with the MSc Marketing programme at Nottingham Business School

论文语种:英文
您的研究方向:Marketing
是否有数据处理要求:是
您的国家:英国
您的学校背景:英国中游大学
要求字数:4000
论文用途:硕士课程论文 Master Assignment
是否需要盲审(博士或硕士生有这个需要):否
补充要求和说明:1.所有的具体要求都在附件(Research Methods Report Assessment 2011-12 final)里,请一定仔细认真阅读(所有的结构和格式)。PS:内附评分标准 整体要求:在Pass的基础上,尽量写好一点   2.由于本文是research report,所有50份questionnaire的调查数据我以SPSS存档文件形式提供。所有的Interview笔记材料也在附件中提供   3.文中一共要分析10个图表(共2000字)每个图表分析都需要至少一个相关Reference. 参考文献格式是Havrvard。引用百分比(抄袭率)尽量低于25% 


1、Introduction

College students'  assessment start  the late 1960 s, the assessment activities make the student's Education as object, it uate higher school the quality and level through the issuing and recycling the questionnaire survey, this is a kind of open investigation https://www.51lunwen.org/marketing/ and luation system, designed to released assessment results to make the government and the public know the higher education development, and provide the basis for the education resources allocation of the government . uation technology is advanced, and have social recognition and high credibility, it have been as an advanced the testing methods of application, so it made great achievements.


2、Literature review
3. Presentation of Findings and Analysis
4. Reflections on the Collection and Utilisation of Data

Conclusion

Questionnaire of student is a test means and methods for school quality and level of the university. In order to find the school marketing professional software and hardware facilities existing advantage and deficiency in Nottingham Business School at present, the study adopts the questionnaire survey method. Through this investigation, it found Nottingham Business School have some disadvantages, but most of the market marketing major master held a positive opinion on school teaching software and hardware. Therefore, the survey not only finds some shortage, but also it could provide the basis for the school leader to adopt some corresponding measures.

References


Juile Bryant, 2010. Using Student Assessment to Prioritize Your Rentention Agenda. Retrieved  .

Lee Havary, 2008. Student . Retrieved  Oxforokes, 2005. HOXFORD BROOKES UNIVERSITY STUDENT  SURVEY.

Retrieved  Shank, M.D., Walker, M., Hayes, T., 1995. Understanding Professional Service Expectation: Do We Know What Our Students Expect in a Quality Education. Journal of Professional Services Marketing, 13(1):7 1-89.

Carrie Leugenia Ham, 2003. Service Quality, Customer , and Customer Behavioral Intentions in Higher Education. Nova Southeastern University.

Dwayne D. Gremler and Michael. A. Mc  Collough, 2002. Student  Guarantees: An Empirical Examination of Attitudes, Antecedents, and Consequences. Journal of Marketing Education, 8(3), p.3-8.

Mavondo, Felix T. Tsarenko, Yelena Gabbott, Mark, 2004. International and Local Student : Resources and Capabilities Perspective. Journal of Marketing for Higher Education, 3(8), pp.12-23.

Paula Y.K. Kwan, Paul W. K. Ng, 1999. Quality https://www.51lunwen.org/marketing/ indicators in higher education-comparing Hong Kong and China’s students. Managerial Auditing Journal, 14(l), pp.论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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