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论文作者:www.51lunwen.org论文属性:本科毕业论文 Thesis登出时间:2015-04-15编辑:felicia点击率:21480
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关键词:英国毕业论文
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A whooping 67% of the selected respondents answered next day delivery of the products. It can be observed from the figure that the delivery time never exceeds than a week, through which we can gain a better logistical perspective grey markets & its suppliers'.
Lastly, the main issue was bought up; Can grey ever be good? & Can it be of help in penetrating markets?; to which major part of the focus group nodded. Being grey market buyers, the product quality (over long term) was an aspect they had to compromise upon. However, the features, the functioning & the overall quality of the product were as good as original. Hence, for them grey was certainly good, though not the best.
Meanwhile, grey goods helping with market penetration had mixed opinions. Being an argumentative question, mixed responses were bound to be received. The aspects put forward are as under:
Most of them stated that free riding forms a vital aspect of the grey market. However, Counterfeiting & free riding are interlinked to each other. In layman's language, counterfeiting is the root cause of free riding. The counterfeited goods which enter the markets through unauthorised dealers provide them with a market entry opportunity. Once the business is being set up, it's quite easier on their part to earn profitable margins.
A few of them explained by considering a grey dealers perspective on free riding & how it helps in reducing the new entrepreneur risk of failure due to demand ambiguity. Hence, they need not spend significantly on market development efforts. They are also able to attain cost savings on R&D and product development costs.
Some of them also shed light on the second mover advantage viz. late entrants. Being late entrants into the grey markets, the dealers learn about the experiences of large firms, thereby avoiding costly mistakes, by imitating the product strategy.
Lastly, it was unanimously concluded that Free Riding helps the grey marketers to nibble the market share of the large firms, because of the countering entries made by many a grey entrepreneurs' & also provides them with an opportunity enter & penetrate money-spinning markets.
4.2 CASE STUDY
However, the data gathered was not enough to carry out in-depth analysis & therefore another method- Case Study- was inculcated to understand the issue in a better manner.
The selected case presents an optimistic view towards the grey market activities, portraying it a boost to the economy. Below is the Case Study & Analysis to gain an insight of the proposed issue.
'GREY MARKET' SOFTWARE MAY BE THE WAVE OF THE FUTURE'
September 12, 2003
The term 'grey market' has traditionally referred to consumer electronics, cars, and other devices brought into a country through channels their manufacturers have not authorized, usually at much lower prices than th本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。