摘要:本报告的主要目的是分析在IBM公司实施员工多元化管理的成功经验。该报告包括战略目标,作出的贡献以及管理多元化的员工队伍在IBM公司的业绩,并建议将通过分析员工多元化管理的理论和实践。
employee turnover rate lowering. It is reported that low employee turnover rate is the key to attract and retain talented workers. Diverse workforce management enhances the self-development and contribution of the diverse workers to the corporation.
Creativity Enhancement in Work: At the same time, the diverse culture in the work team has the function of improving the creativity of the workers. To a technological corporation, the creativity of the workers is the key to the development and innovation of technologies.
Problem Solving Ability Improvement: The diverse workforce management allows the work team to be adept in problem solving. The thoughts from different workers allow the members in the work team to have spacious view to spark new ideas, and analytical judgment ability of the workers can also be enhanced. The diverse workforce management can avoid the occurrence of group thinking caused by the traditional group cohesion management. The abilities of the workers in IBM are greatly enhanced, and that’s why IBM can become the leading company in computer-related business.
Women in Blue: IBM implemented the policy "Women in Blue" brought a large development space for women. By the end of 2001, the native workers in the branch company in any other country except the America was about 40%, and three female general managers of APAC region were appointed in 2001. The policy plays a positive role in the society by providing equal training and promotion opportunities.
5.2 Achievements in the Formation of the Business Strategy
In order to meet the challenges from the external environment, the business strategy must be made. The business strategy used to influence the human resource strategy, but with the implementation of diverse workforce management, the human resource strategy also influences the market strategy. In modern formulation of corporation strategy, business strategy and diverse workforce management mutually influence and improve each other.
The fiercely competitive global marketplace requires the management of a diverse workforce. The workforce diversity management has been considered as the strategic role in the modern business strategy. Ron Glover, Chief Diversity Officer, IBM said: "Diversity is a core belief of IBM in how we succeed in business. In order for IBM to successfully expand globally, we need a workforce that understands the local market. Our clients are as diverse as our employees. And there are now 5 generations in the workplace. We must focus on building communities inside of IBM to embrace differences to drive innovation globally." IBM adopts workforce diversity management to formulate its business strategy.
The formation of the business strategy in IBM is the process of the transformation from art to science by the open-minded workers in the team. Open-minded personality is improved by the workforce diversity management in IBM. At the same time, the achieved abilities including integrate logic, creativity, problem solving, confidence, innovation, etc. of the diverse workforce allow the business strategy to be effectively planned and positioned in the market (Anthony, 2005).
6.0 Influences of Workforce Diversity Management on IBM
6.1 Opportunities and Positive Influence Brought by Diversity Management
The implementation of workforce diversity management in IBM
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