Bussiness ManagementMBAstrategyHuman ResourceMarketingHospitalityE-commerceInternational Tradingproject managementmedia managementLogisticsFinanceAccountingadvertisingLawBusiness LawEducationEconomicsBusiness Reportbusiness planresearch proposal
英语论文题目英语教学英语论文商务英语英语论文格式商务英语翻译广告英语商务英语商务英语教学英语翻译论文英美文学英语语言学文化交流中西方文化差异英语论文范文英语论文开题报告初中英语教学英语论文文献综述英语论文参考文献
ResumeRecommendation LetterMotivation LetterPSapplication letterMBA essayBusiness Letteradmission letter Offer letter
澳大利亚论文英国论文加拿大论文芬兰论文瑞典论文澳洲论文新西兰论文法国论文香港论文挪威论文美国论文泰国论文马来西亚论文台湾论文新加坡论文荷兰论文南非论文西班牙论文爱尔兰论文
小学英语教学初中英语教学英语语法高中英语教学大学英语教学听力口语英语阅读英语词汇学英语素质教育英语教育毕业英语教学法
英语论文开题报告英语毕业论文写作指导英语论文写作笔记handbook英语论文提纲英语论文参考文献英语论文文献综述Research Proposal代写留学论文代写留学作业代写Essay论文英语摘要英语论文任务书英语论文格式专业名词turnitin抄袭检查
temcet听力雅思考试托福考试GMATGRE职称英语理工卫生职称英语综合职称英语职称英语
经贸英语论文题目旅游英语论文题目大学英语论文题目中学英语论文题目小学英语论文题目英语文学论文题目英语教学论文题目英语语言学论文题目委婉语论文题目商务英语论文题目最新英语论文题目英语翻译论文题目英语跨文化论文题目
日本文学日本语言学商务日语日本历史日本经济怎样写日语论文日语论文写作格式日语教学日本社会文化日语开题报告日语论文选题
职称英语理工完形填空历年试题模拟试题补全短文概括大意词汇指导阅读理解例题习题卫生职称英语词汇指导完形填空概括大意历年试题阅读理解补全短文模拟试题例题习题综合职称英语完形填空历年试题模拟试题例题习题词汇指导阅读理解补全短文概括大意
论文作者:留学生论文网论文属性:作业 Assignment登出时间:2012-01-25编辑:tinkle点击率:5151
论文字数:2918论文编号:org201201251603018299语种:英语 English地区:英国价格:$ 22
关键词:marketAustraliaAustralia marketAustralian wine market
摘要:With the company development, the market is becoming wider and wider. Next step is to enter the Australian market to extend the market.
论文题目:具体的写作要求,在附件中
论文语言:English
论文专业:管理
字数:2500
学校国家:England
是否有数据处理要求:否
您的学校:
论文用于:BA Coursework 本科课程作业
补充要求和说明:
这篇论文的具体要求,都在附件中,一定要按照要求,完成,保质保量,谢啦.
Abstract
With the company development, the market is becoming wider and wider. Next step is to enter the Australian market to extend the market. It is known that Australia is a country who consumes much wine each year, and it also produce wine itself to meet not only native demand but also the foreign’. So in the Australia market, there are many challenges and competitions. If we want to enter the Australia market, there are more efforts needing to do. Near the non-mining, oil, and no other large plants, not chemical plants, having a unique geographical environment conducive to wine, our winery has maintained green natural resources. With our company into the international market, our wine is being in the pursuit of more and more people and nations. As a nation loving wine, Australians are willing to try new taste of a new brand. But before the Australians willing to try our wine, much works need done to let them know that there are some good tasting wine of our company. Firstly, it is important to make some market researches on Australian wine market, to make sure which kind of wine is popular in Australia now and the consumption in Australia each year. Then, according to the market research and market analysis, an effective strategy is making to introduce our wine to Australia market.
Table of content
Abstract 2
Table of content 3
1 Introduction 4
2 The research of Australian wine market 5
3 Porter’s National Diamond model analysis 6
3.1 Chance and government 6
3.2 Factor conditions 7
3.3 Demand conditions 8
3.4 The performance of related industry and supporting industry 8
3.5 The performance of strategy, structure and competitors 9
3.6 Evaluation of the Porter’s National Diamond model 9
4 Suggests and recommendations 9
4.1 Brand building 10
4.2 Cultural strategy 10
4.3 Marketing strategy 11
5 Conclusions 12
6 References 13
1 Introduction
This wine company has built for lots of years, having very mature experiences and successes in the production of medium and low liquor. The products https://www.51lunwen.org/Economy/2011/0519/1136243256.html are widely sold throughout the whole Europe and Asia and the Americas. Nowadays in order to extend our market to the world, the next plan is to enter the Australian market.
However, Australia also has a well-known wine industry. Australian wine is a typical representative of New World wines (Gregory V. Jones, Karl-Heinz, Storchmann, 2005). If we want to introduce our wine into Australia market, some market researches and analysis should be done to plan a detailed strategy. We must try to take account of the favor wine of Australians, to know which kind of wine popular in Australia (Günter Schamel, 2006). Although the Australian wine industry was known internationally, but this does not mean the wine of other countries, there is no market in Australia. According to the survey found, many of Australian young people are not very fond of wine, but like wine, beer and spirits and so on. Therefore, where there are consumers there is a market. So for our company, as a winery production of white wine, there is a good opportunity to enter the本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。