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论文作者:www.51lunwen.org论文属性:硕士毕业论文 thesis登出时间:2012-10-11编辑:tinkle点击率:5720
论文字数:16683论文编号:org201210111014216448语种:英语 English地区:法国价格:$ 132
关键词:International business negotiationstrategy selectionsnegotiating with giantsthe SMEs
摘要:STRATEGY SELECTIONS FOR SMES WHEN NEGOTIATING WITH GIANTS对于中小企业的战略选择,由英语论文之留学生论文策划并提供。
论文题目:how to anticipate the expecting outcomes in transactional negotiation for SMEs and big companies; how to reach an agreement and get desired results when in the unfavorable circumstances as far as the big companies are concerned?
论文语种:英文
您的研究方向:International Business negotiation
是否有数据处理要求:否
您的国家:法国
您的学校背景:ESC Rennes, France
要求字数:at least 15000 words in the main context
论文用途:硕士毕业论文 Master Degree
是否需要盲审(博士或硕士生有这个需要):否
补充要求和说明:Speed up!
strategy SELECTIONS FOR SMES WHEN NEGOTIATING WITH GIANTS
ABSTRACT
Negotiation has a period of centuries-old history. Since human begins the society activities, negotiation has appeared. Because of the difference of circumstance, society factor and the cognizance level, conflicts turn up naturally between the individuals and organizations for the aims and advantages. The essential of conflicts is that the conflict sides cannot arrive at the maximal objective https://www.51lunwen.org/strategy/ satisfaction level at the same time. Negotiation is an effective means to solve conflicts, and has been applied to all kinds of fields more than previously.
This thesis researches systematically in theory, model, improvement and application of international business negotiations and the best strategies for SMEs when negotiating with giants. The main content of this thesis is showed as below:
Firstly, it will introduce international business negotiations and its main theory over the world and country and introduces some theories and applications of the skills and techniques in negotiations. Besides, it also lists the disadvantages of the SMEs in the negotiations with giants.
Secondly, it will focus on the methodology of the research. These methods include the investigation, interview, study of cases and questionnaire survey. Following this, it will analyze the information on the questionnaire.
Thirdly, it will list several strategies for the SMEs and analyze the application of each strategy. Seven strategies are mentioned in this article, including seeking for chances, being friendly initiatively, changing from soft to hard, flexibly delaying tactic, keeping clinging on personality charm and strategic alliances
Fourthly, it will analyze the strategies by the case study. Several cases will be given to demonstrate the choices of the SMEs.
In the end, the conclusion can be got after researching a period of time. Some suggestions are given to the SMEs to get more benefits from the hostile environment.
Key words: International business negotiation; strategy selections; negotiating with giants; the SMEs
TABLE OF CONTENTS
1 Introduction
2 Literature Review
3 Methodology of the Research
4 Overview of Weak Negotiation between SMEs and Giants
5 Analyses on Research Questionnaire
6 Strategy Selections for SMEs
7 Cases for Study
8 Conclusion and Recommendations
1 Introduction
1.1 Background Information
Negotiation has a long history. Ever since humans had social interaction activities, there have been negotiation activities. More and more disputes need to be resolved, such as the competition between tribes, commodity exchange, the attribution of ownership, territorial issues, hostage issue, labor disputes, diplomatic relations, 本论文由英语论文网提供整理,提供论文代写,英语论文代写,代写论文,代写英语论文,代写留学生论文,代写英文论文,留学生论文代写相关核心关键词搜索。