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s are owned by the private, and government can only step in when serious matters concerned. With the guidance of this model, press control could be achieved in the form of “community opinion, consumer action and professional ethics”. Free flow of ideas is supposed to acknowledge the public so that they can discern what is true and what is not. People get diversified information and choices regarding the same events. However, libertarian press model is still facing obstacles. As samples from libertarian model, The UK media and American media are becoming more market-driven. Increasing revenue becomes much important as the media expand, such as Murdoch scandal. At the meantime, the function of delivery public service is being weakened.
 
Disappointed by the Tiananmen crackdown while impressed by the rapid economic development China has achieved, British media believed they are now facing diversified and unpredictable China. Highly negative images and inherent stereotypes about the socio-political evolution of China are still at great lengths. However, The UK’s economy has been tightly tied with China. The focus of the media coverage about China was placed on a much more global context. The emphasis have been expanded from economic achievement, human rights and reconstructions in other third world countries to cultural events, and relationship with Hong Kong and Taiwan.

Framing Theory

‘News is a socially created product, not a reflection of an objective reality’ (shoemaker and reese,1991). Frame is the way through which content is generated. It is proved that different framing of the same content produce different audience understanding. Thus, framing is one of the most important aspects in news coverage. Entman (1991:7) pointed out that news frames are embodied in’ key words, metaphor, concepts, symbols and visual images emphasised in a news narrative’. In the case of reporting a certain country, three frames are salient in media’s coverage: the political frame, the ideological frame, and the economic frame. News frame is always inevitable and taken for granted, but it is crucial to news reporting since it determines what to focus and what to ignore.

Political frame

Political frames refer to the news frame of media mainly reflecting their own government’s political agenda and foreign policy. Previous studies provide evidence showing   there were evident connections between the press and policies of government (chang,1988). The news frame appealed a common foe or friend tendency in narrative. For example, in the national day troop review held in 2009 in Beijing, the then president Hu Jintao delivered  a speech containing the words’ great Chinese people live forever, and great Chinese communist party live forever’. However, when reported by the Guardian, only ‘great Chinese communist party live forever’ was presented in the news, and this sentence is over-emphasised and repeated with the intention to present how Chinese communist party ‘brainwash’ its people. Western media often put an equal sign to communist government with an aging, inept leadership.  Another rule of narrative is less developing countries’ images were rarely positive. For comparing, China Daily, which is considered as the most important English press in China, published an article entitled ‘New York tourists stunned by 本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。