英语论文网

Placement -- Swift appeared in the Bollywood hit Bunty Aur Babli, which was released on the same day as the car launch, May 27. And it trained 1,000 salespeople -- called 'energizers' -- to exclusively sell the Swift. Perhaps the Swift's biggest plus is its price. Introduced at Rs 387,000 for the base model, it was close to about Rs 50,000 less than its competitors. Even the top-end version was Rs 70,000 cheaper than the Hyundai Getz GLS. MUL does not want to give this pricing advantage away. Although it hiked prices by Rs 10,000 in early June, advance bookings were honoured at the introductory price. And since the car is priced at just under Rs 400,000, Delhi residents pay only 2 per cent road tax, compared to 4 per cent for a car that costs more than Rs 400,000.

Suzuki Motor Corporation's expansion plans, which set the Japanese company on a collision course with the government, could turn out to be a big push for the automobile components industry. The 250,000 cars per annum assembly unit announced by Suzuki could result in an investment of up to Rs 7,500 crore (Rs 75 billion) by the components industry. The entire sourcing for the venture is proposed to be done locally. Though Maruti Udyog, which will own 70 per cent of the venture, is yet to announce its investment in the project, the automobile components industry expects it to be around Rs 2,500 crore (Rs 25 billion). As every rupee spent in a car project needs to be backed by a downstream investment of Rs 3 in components, vendors say the industry could see an investment of Rs 7,500 crore. 'We are very bullish on this development, though we are yet to do our calculations on what the Suzuki Motor investment means to us exactly,' Surinder Kapur, chairman of the Sona Group, one of the largest vendors of Maruti Udyog, told Business Standard. Any new demand can be met only by adding fresh capacity. 'The automobile components industry has to make substantial investments in increasing capacity to meet the additional demand,' said Dilip Chenoy, director-general, Society of Indian Automobile Manufacturers. McKinsey & Co had in a recent study said the Indian automobile component industry had the potential to become a $33-40 billion industry by 2015. Suzuki's expansion plans could turn out to be a big push in that direction.

Having successfully completed the supply of fuel neck and real axle for Maruti Udyog Ltd (MUL) vehicles during last fiscal, Jay Bharat Maruti Ltd (JBML), the Rs 422-crore manufacturer of components for automotive applications, is now working on another expansion programme. The company is also planning to set up a coating facility and additional welding lines. Further, it has also decided to expand its existing capacity to meet the increased demand of MUL. 'At present, the company is working on a major expansion plan for new model of Maruti YN4 and will be setting up facilities for manufacturing of the rear axle in technical collaboration with Yorozu Corporation, Japan,' a JBML official told the researcher. However, declining to divulge the details on investments involved in the expansion project and the implementation schedule, he said, 'the details for the finalization of technical collaboration and expansion project are still being worked out in const本论文由英语论文网提供整理，提供论文代写，英语论文代写，代写论文，代写英语论文，代写留学生论文，代写英文论文，留学生论文代写相关核心关键词搜索。