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论文作者:www.51lunwen.org论文属性:硕士毕业论文 thesis登出时间:2013-08-05编辑:lgg点击率:6494

论文字数:38120论文编号:org201308051033489168语种:英语 English地区:中国价格:$ 66

关键词:商务英语课程设置需求分析学习需求社会需求

摘要:饲料背上定期从需求分析和解释,确保课程设计跟上经济和社会发展。其次,课程设计总是在谈判的过程中,没有一个单一的因素可以决定课程内容,学习需求的学习情况和目标的需求目标的情况下的影响下。

Chapter One Literature Review


1.1 Development of BE and BE Teaching
BE的起源被认为是由学者一次又一次,这是一个公认的事实,有两个关键的历史时期产生的出现和形成(李强,2009:4)。第一期可以追溯到二战IL tothe年底当时,美国领先的乐世界各方,特别是在经济发展上。毫无疑问,英语,作为一种传播媒介,认可和采用国际良好的合作关系,石油危机,标志着BE形成的第二个时期,导致运动到国家的货币和专业知识,有丰富的石油。危机的影响,在此期间,英语在20世纪70年代初的国际交流与传播知识的媒介。随着国际商业和贸易的发展,也应运而生,其文化内涵和定势DEX来与在许多方面不同于一般英语(GE其后)。其结果是,这些人所从事的业务与国外需要掌握的是有效的沟通和合作成功。
BE。作为一个家庭的ESP,经历了不同的阶段,在理论和实践教学和社会需求的扩大BE知识。马克·埃利斯恭约翰逊在商务英语教学的书,指出,发展一起教学可分为以下四个阶段,根据不同的重点业务课程和不同的教学方法(埃利斯生,2002: 3-7)。第一阶段,从20世纪60年代后期至70年代初,被标记的专科词汇。在此期间,专科词汇被视为主要featureof,它可以区分是从GE。当时的课本大多反映了这一特点,就是,企业相关的词汇和业务术语。英国汇丰银行于1971年出版的由J.弗斯之一最典型的教科书,可以代表学者低估BE和BE教学的情况下,在这个阶段。无疑,专科词汇BE是必不可少的一部分,然而,它绝不是它的全貌。词汇仅仅是语言的一个组成部分,即使它是一种语言的基础。英语或其他外语的语言与别人沟通时,应被视为WDL的其他组成部分,包括情境,通信的杀害和全球文化。
The origin of BE is considered by scholars time and again, and it is anacknowledged fact that there are two key historical periods which give rise to theemergence and formation of BE (Li Qiang,2009:4). The first period dates back tothe end of the World War IL At that time, the United States was leading the wholeworld on all sides, especially, in the economic development. Undoubtedly,English,as a medium of communication, is recognized and adopted internationally for goodcooperation- Oil Crisis, marking the second period of BE formation, resulted inmovement of currency and professional knowledge into countries that are rich inoil. The crisis, in the meantime, made English a medium of internationalcommunication and transmission of knowledge in the early 1970s. With thedevelopment of international business and trade, BE comes into being,differingfrom General English (GE thereafter) for its cultural connotation and fixedexpressions in many ways. As a result, those who are engaged in business withforeign countries need to master BE for effective communication and successfulcooperation.
BE. as a family of ESP, experienced different stages in theory and practicewith the expansion of BE teaching and social needs for BE knowledge. Mark .Ellis & Christine Johnson; in the book of Teaching Business English, pointed outthat BE development together with BE teaching can be divided into the followingfour phases according to different focuses in business courses and differentteaching approaches (Ellis & Johnson, 2002:3-7).The first period,from late 1960s to early 1970s, is marked by specialistvocabulary. In this period, specialist vocabulary was regarded as the major featureof BE, which can distinguish BE from GE. Most of textbooks at that time reflectedthis characteristic of BE, that is, business-related vocabularies and businessterminologies. British Banking by J. Firth which was published in 1971 is one ofthe most typical textbooks that can represent scholars' understating of BE andsituations of BE teaching in this phase. It is undoubted that specialist vocabulary isan essential part of BE; nevertheless, it is by no means the whole picture of it.Vocabulary is merely one component of language, even if it is the very foundationof one language. Other components including situational context, communicationskills and global culture should be considered as wdl when communicating withothers in the language of English or other foreign languages.
The second phase named by Ellis & Johnson is structural/audio lingualapproach, which is mainly from early 1970s to mid-1970s. Structural/audio-lingualapproach was marked by business-related videos from Britis论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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