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关系管理理论视角下商务英语通用语会谈中的缓和语探讨

论文作者:留学生论文论文属性:硕士毕业论文 thesis登出时间:2023-08-26编辑:vicky点击率:557

论文字数:38566论文编号:org202308210947275161语种:英语 English地区:中国价格:$ 66

关键词:商务英语论文

摘要:本文是一篇商务英语论文,本研究相较于以往研究发现BELF会谈中还出现其他类型的缓和语,如模糊词、语义降级、协商策略、情态动词、完成体、引用型保护语和战略离题。

本文是一篇商务英语论文,本研究丰富了关系管理理论对商务谈判真实口语语料的研究,同时为国际商务参与者未来的交际活动提供了参考,为商务英语教学引入缓和语相关内容提供一些启示。

Chapter OneIntroduction

1.1 Research background

商务英语论文怎么写

At the first session of the 17th G20 Summit,President Xi Jinping(2022)(http://www.gov.cn/xinwen/2022-11/15/content_5727057.htm)made the remarks,hementioned that we should continue to uphold the WTO-centered multilateral tradingsystem,enhance trade and investment liberalization and facilitation,and promote anopen world economy.With the closer international trade exchanges,many enterprisesare facing a fierce competition environment.Language has a positive impact onnegotiations,trade exchanges and other work.Strengthening the efficiency ofbusiness negotiation and actively exploring how to use language correctly ineconomic trade are of great significance for promoting the success of enterprises andthe coordinated development of national trade economy.Trade activities such asbusiness negotiation are quite complex.The common goal of both parties in businessnegotiation is to achieve win-win results and form a harmonious and friendlyrelationship.During the negotiation,a harmonious atmosphere should be created andrelevant participants should be required to have the ability to use language.In thefield of international business,BELF is the world’s unwritten communication tool,known as“Business English as a language franca”,and has gradually attracted theattention of English for Special Purposes(ESP),business communication,pragmatics,cross-cultural communication and other research fields.Compared with ELF,BELFfocuses on business communication skills and strategies,and believes that the purposeof communication is to complete tasks and establish and maintain harmoniousinterpersonal relationships.

1.2 Significance of the research

The significance of this research could be divided into two aspects.One istheoretical significance,and the other is practical significance.The theoreticalsignificance of this study lies in that,on the one hand,this study provides evidence forthe strong explanatory power of Rapport Management theory and enriches theresearch on the real oral materials of business negotiations from the perspective ofRapport Management Theory.On the other hand,this study can expand the study ofmitigation in spoken discourse of Business English as a lingua franca and providereference for relevant research.In the past few decades,there have been many studieson mitigation,many of which focus on the importance of the gradation ofillocutionary forces as the basis for interpretation of mitigation,while other studiesfocus on such phenomena as vague language.Over time,more and more mitigationstudies have adopted a completely pragmatic perspective(Estellés&Albelda,2022).In the pragmatic study of mitigation,the characteristics of its use in different contextsare mostly discussed.In the business context,studies of mitigation strategies adopt thetheoretical research framework of Politeness Principle,Face Theory,Speech ActTheory,Adaptation Theory,etc.,covering business negotiation,sales,business lettersand other business scenarios,which are related to multiple interpersonal relationship management such as superior subordinate relationship,customer relationship,peercompetition relationship,etc.Therefore,the present study is conducted within theframework of interpersonal pragmatics,with th论文英语论文网提供整理,提供论文代写英语论文代写代写论文代写英语论文代写留学生论文代写英文论文留学生论文代写相关核心关键词搜索。

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